Privacy Policy
Who We Are
Our website address is: https://preoptics.pk/
At Preoptics, we are committed to providing high-quality eyewear and contact lenses to our valued customers across Pakistan. As a trusted name in eye care, we prioritize your vision needs while ensuring your privacy and security at every step of your shopping experience.
Our mission goes beyond delivering premium optical products. We strive to maintain transparency, trust, and integrity in how we handle your personal information. When you shop with Preoptics, rest assured that your data is treated with the utmost confidentiality, and we adhere to industry-leading privacy standards to safeguard your information.
Our dedicated team works tirelessly to provide you with the best service, innovative products, and a seamless online experience. Your trust is our top priority, and we take great care to protect your privacy while delivering the vision solutions you deserve.
What Personal Data We Collect and Why We Collect It
At Preoptics, protecting your privacy and ensuring transparency in how we handle your personal data is central to our privacy policy. In line with Preoptics mission to provide a superior eyewear shopping experience, we collect and use personal data to enhance our services and protect your information. Here’s a breakdown of the data we collect and why:
Personal Information
- What We Collect: Your name, email address, phone number, shipping and billing address.
- Why We Collect It: This information is necessary to process your orders, provide customer support, and communicate with you about your purchases. It enables us to deliver products directly to your doorstep and offer personalized service that aligns with Preoptics mission to ensure customer satisfaction.
Payment Information
- What We Collect: Credit/debit card details, payment methods, and transaction data.
- Why We Collect It: We use this data to securely process your payments. Payment information is handled by trusted third-party payment gateways and is never stored by us directly, ensuring the highest level of data security, as outlined in our privacy policy.
Account Information
- What We Collect: Username, password, account preferences.
- Why We Collect It: For customers who create an account on our website, we store login credentials to streamline your shopping experience. This allows you to access past orders, save preferred items, and manage your account securely.
Order and Purchase History
- What We Collect: Records of your past purchases, product selections, and shopping preferences.
- Why We Collect It: This helps us improve your future shopping experience by providing personalized product recommendations, exclusive offers, and faster checkouts. It also supports our customer service team in addressing returns, exchanges, and inquiries effectively.
Cookies and Web Analytics
- What We Collect: IP address, device type, browser type, pages visited, time spent on our site, and other usage data.
- Why We Collect It: Cookies and similar tracking technologies help us improve website functionality and user experience. We use this data to analyze how visitors interact with Preoptics, offering a seamless experience while also ensuring compliance with our privacy policy. This data also assists with fraud prevention and improving site security.
Marketing Preferences
- What We Collect: Email subscriptions, marketing consent, and communication preferences.
- Why We Collect It: We gather your marketing preferences to ensure that you only receive the communications you wish to receive. Whether it’s product updates, exclusive offers, or newsletters, we tailor our communications to your preferences. You can opt-in or opt-out at any time, in accordance with our privacy policy.
Customer Support Interactions
- What We Collect: Details of your interactions with our customer service team, including emails, phone conversations, and messages.
- Why We Collect It: We store this information to improve our customer service and resolve any issues or inquiries quickly. Your feedback helps us continuously improve our services, in line with Preoptics mission to provide the best customer experience possible.
Our privacy policy ensures that the personal data we collect is used responsibly and transparently. By aligning with Preoptics mission to offer secure and efficient services, we take every measure to protect your privacy and uphold your trust in us. For more details on how we safeguard your personal data, please refer to our complete privacy policy.